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About Us

Our Story
LaRuff & Co Pte Ltd was founded in 2023, and we make it our mission to celebrate every pawsome moment we share together with our furry friends with the finest jewellery crafted from sterling silver, stunningly designed to create unique and chic jewellery for the most glamorous and stylish pets.

Headquartered in Singapore, we pride ourselves on crafting exceptional quality, precious jewellery personalised to tell our pets' stories and express their unique personality. Each piece is crafted with the utmost care and attention to detail, a gift of fine jewellery even a pet parent would be proud to wear.

At LaRuff & Co Pte Ltd, we celebrate the loving connection and fun memories we share with our pets, one charm at a time. laRuff aspires to honour our furry friends for bringing such joy and leaving paw prints in our hearts forever.
Our Value
GOOD PETS DESERVE GREAT DESIGN
Our mission is to create pet jewelleries like never seen before. We obsess over each and every detail, we want the best for men's (and women) best friends!
PREMIUM JEWELLERY
Crafted from the finest quality materials for both our collars and charms, perfectly stylish for everyday use and above all helps to tell your pets’ stories! Each jewellery is so precious and stunning- perfect for pets and suitable for pawrents too.

Join Laruff pack to get all the best treats!